
Biography for Sandhya Raman
Sandhya is an Associate Editor in the Telecom department for the Wireless group. She copyedits for FierceMobileContent, FierceBroadbandWireless, and FierceDeveloper. Prior to joining Fierce, she was the editor-in-chief of the Oberlin College newspaper, The Grape; a DJ for WOBC-FM, and interned in Public Relations. Sandhya is based at the FierceMarkets main office in Washington, D.C., and can be reached at sraman@fiercemarkets.com. Follow @FierceMobiCo on Twitter and find her on LinkedIn.
Articles by Sandhya Raman
King passes Zynga with 70M DAUs across platforms, announces new mobile title
Multi-platform gaming company King announced it is now seeing 70 million daily players across all platforms including mobile, bypassing mobile gaming giant Zynga's 52 million DAUs. In addition, the company is expanding its third title to mobile. Pet Rescue Saga, which is already available via Facebook, will launch on Apple's iOS (iPhone, iPad and iPod touch) and Google's Android this summer.
'Angry Birds' maker branches into third-party app development with Rovio Stars
Rovio Entertainment launched a new game publishing program, Rovio Stars, which promotes mobile titles from third-party developers, a first for the mobile gaming giant. The first title to be launched through the initiative is Icebreaker: A Viking Voyage from Nitrome Ltd. No release date was given for Icebreaker.
Millennial Media: We're not threatened by Facebook, Twitter's ad efforts
Millennial Media reported revenues of $49.4 million for the first quarter of 2013, a year-over-year increase of 50.1 percent. Around 18 percent of the company's revenue came from outside the United States.
Sprint to feature Path on Samsung Galaxy S4, HTC One and Torque
Sprint Nextel and social networking app Path have formed a partnership making it easier for Sprint users to find the app without having to search through the Google Play storefront. Users with Sprint's Samsung Galaxy S4, HTC One or Torque devices will have the Discover-It widget preinstalled on their phone, and the widget will spotlight select apps that Sprint recommends, including Path.
China could be the next new hot app market
Is China going to become the app market to beat? FierceMobileContent takes a closer look at why the next big app explosion will be in China.
Facebook: Mobile now generates 30% of advertising revenues
Facebook announced revenue of $1.46 billion in the first quarter, an increase of 38 percent year-over year, meeting analyst expectations. Of that, revenue from advertising was $1.25 billion. The company said that 30 percent of its advertising revenue now comes from mobile, up from 23 percent in the previous quarter.
King.com, Supercell pioneer a new type of app powerhouse
Currently, the top two apps in the top grossing apps category in the App Store are Candy Crush Saga from online gaming company King.com (owned by Midasplayer.com) and Clash of Clans from mobile developer Supercell. Both companies offer the games for free and monetize through in-app purchases. And both companies are raking in a lot of money.
Microsoft, Quixey partner to scoop up Android converts with Switch to Windows Phone app
Microsoft is partnering with app discovery service Quixey to create the new Switch to Windows Phone app, which helps Android users adjust to Microsoft's Windows Phone 8 platform.
Zynga's revenue drops, mobile audience shrinks
In a quarter light on new product releases, Zynga's revenue slid 18 percent year-over-year to $264 million. In addition the company's audience metrics dipped across the board. However, the company managed to post a $4.1 million net income, a reversal from the $85 million loss Zynga notched in the same quarter a year ago.
Report: Android lags iOS in mobile ad spend, value
The value of ads running on Google's Android-enabled devices declined sharply quarter-over-quarter, while ads for Apple's iOS-enabled devices grew, according to a new report from MoPub. In fact, devices running iOS--including the iPhone, iPad and iPod touch--control over 75 percent of ad spend share, the report said.



