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Published on FierceMobileContent (http://www.fiercemobilecontent.com)

Oasys Mobile primping for possible sale

By admin
Created Apr 4 2007 - 8:01pm

Premium mobile content provider Oasys Mobile announced it has engaged investment banker RBC Daniels & Associates to explore strategic options including a possible sale of the business. Oasys Mobile is seeking to obtain an equity investment or debt issuance in order to pay or refinance an $8 million senior secured debt due in June 2007, and will look to RBC Daniels to investigate potential mergers, acquisitions or strategic investments. At minimum, Oasys needs the banker's assistance to raise enough money to satisfy its creditors--on Monday, the mobile firm filed notice with the Securities and Exchange Commission it doesn't expect to raise enough revenue to repay its debts by the June 30 deadline.

Oasys Mobile CEO Doug Dyer told the Charlotte News & Observer he has instituted new strategies designed to transform the company's fortunes, abandoning previous D2C efforts to focus on creating mobile content for brands including Mattel, Hooters and National Lampoon. Despite a net loss that more than doubled to $14.6 million in 2006, Oasys is forecasting profitability by the end of 2007.  "We are a different Oasys Mobile than what was in the past," Dyer told the newspaper. "We now have a seasoned management team in place and have taken steps to outline a clear strategy for revenue generation, profitability and growth."

For more on Oasys' financial concerns:
- read this Charlotte News & Observer article [1]

Related articles:
- Oasys Mobile [2] slashes workforce
- Oasys [3] CEO quits  


Source URL:
http://www.fiercemobilecontent.com/story/oasys-mobile-primping-for-possible-sale/2007-04-05