Ad-supported mobile games and applications distributor Greystripe announced a partnership with games publisher Hands-On Mobile to deliver popular titles free to consumers. Greystripe's distribution network (including the GameJump.com portal) was selected as the sole ad-supported channel for seven Hands-On mobile titles, among them LEGO Bricks, World Poker Tour: 7 Card Stud and Call of Duty 2. Hands-On will also monetize content via Greystripe's AdWRAP mobile advertising network.
For more on the Greystripe/Hands-On deal:
- read this release [1]
Related Articles:
Greystripe [2] plays with ProGames
Hands-On Mobile [3] launches advertising unit
Hands-On Mobile [4] acquires Thumbspeed
Hands-On [5] approach for B-Play
Links:
[1] http://www.fiercewireless.com/press-releases/greystripe-partners-leading-mobile-game-publisher-hands-mobile
[2] http://www.fiercemobilecontent.com/story/greystripe-plays-with-progames/2006-12-21
[3] http://www.fiercemobilecontent.com/story/hands-on-mobile-launches-advertising-unit/2006-07-11
[4] http://www.fiercemobilecontent.com/story/hands-on-mobile-acquires-thumbspeed/2006-05-17
[5] http://www.fiercemobilecontent.com/story/hands-on-approach-for-b-play/2007-03-02