AT&T announced the launch of Confessions of a College Football Junkie, a weekly mobile video series featuring pigskin analysts Chris Fowler and Kirk Herbstreit, co-hosts of ESPN's popular College GameDay broadcast. (What, fellow host Lee Corso was too busy modeling mascot heads to participate?) Each two-minute video will pair Fowler and Herbstreit to offer commentary on the latest college football news--new episodes of the AT&T-exclusive series will debut each Saturday at 10:00 a.m. EST and will run through the conference championships in December, with two additional videos premiering prior to the BCS National Championship Game on January 8.
For more on Confessions of a College Football Junkie:
- read this release [1]
Related articles:
Verizon, MediaFLO kick off live college football [2]
NBC Universal premieres live mobile sports [3] network
Mobile ESPN [4] mounts comeback as Verizon app
Hearst-Argyle Television opens High School Playbook [5]
Links:
[1] http://www.fiercewireless.com/press-releases/t-scores-exclusive-new-ncaa-football-content-espn-college-gameday-commentators
[2] http://www.fiercemobilecontent.com/story/verizon-mediaflo-kick-live-college-football/2007-08-29
[3] http://www.fiercemobilecontent.com/story/nbc-universal-premieres-live-mobile-sports-network/2007-06-13
[4] http://www.fiercemobilecontent.com/story/mobile-espn-mounts-comeback-as-verizon-app/2007-02-08
[5] http://www.fiercemobilecontent.com/story/hearst-argyle-television-opens-high-school-playbook/2007-08-16