Mobile content publisher and provider Airborne Entertainment announced an agreement with NHL Interactive CyberEntertainment, the digital arm of the National Hockey League, to launch NHL Clubhouse, a new mobile storefront delivering puck fans branded ringtones and wallpapers. Available exclusively via Verizon Wireless, NHL Clubhouse offers team-branded wallpapers and ringtones for all 30 NHL franchises. "NHL hockey fans are the most tech-savvy sports fans out there, and were the quickest to embrace the possibilities of mobile content," said Airborne president and CMO Andy Nulman. "The collection featured in NHL Clubhouse captures the game's spirit and lets fans exude it."
For more on NHL Clubhouse:
- read this release [1]
Related articles:
Airborne [2] teams with Wind-Up on music content
Airborne Entertainment [3] pacts with Marc Ecko
Puck drops on AskMeNow/NHL [4] deal
Links:
[1] http://www.fiercewireless.com/press-releases/airborne-entertainment-scores-winning-goal-launch-nhl-clubhouse-mobile-storefront-exc
[2] http://www.fiercemobilecontent.com/story/airborne-teams-wind-music-content/2007-07-09
[3] http://www.fiercemobilecontent.com/story/airborne-entertainment-pacts-with-marc-ecko/2006-12-11
[4] http://www.fiercemobilecontent.com/story/puck-drops-on-askmenownhl-deal/2007-04-12