White-label online community platforms provider Pringo announced an agreement to integrate on-demand mobile marketing platform provider Mozes' technology into its social networking services, enabling Pringo customers to more effectively engage consumers via text message and voice programs, text-to-win campaigns, polls, trivia games and mobile offers. According to Pringo, customers can also deliver mobile content like ringtones, wallpapers and news alerts. "Mobile is the most effective and personal way to reach large audiences quickly and easily," said Mozes CEO Dorrian Porter in a prepared statement. "Pringo's social networking client base brings our platform to communities that want to engage their members with rich, real-time relationships on the mobile phone."
For more on the Pringo/Mozes deal:
- read this release [1]
Related articles:
Mozes [2] acquiring Hurricane Interactive
Mozes [3] inks marketing deal with Universal Motown
Links:
[1] http://www.fiercewireless.com/press-releases/pringo-and-mozes-team-bring-mobile-marketing-online-communities
[2] http://www.fiercemobilecontent.com/story/mozes-acquiring-hurricane-interactive/2008-02-05
[3] http://www.fiercemobilecontent.com/story/mozes-inks-marketing-deal-with-universal-motown/2007-03-26