Orange aggregates social networking sites

European mobile operator Orange announced it will aggregate leading social networking partners including Facebook, MySpace and Bebo to create a single mobile destination on its Orange World portal. The unified service--which also reins in sites like Skyrock, Pikeo, Flirtomatic, DailyMotion and Meetic--will first launch in France, with Orange's U.K., Switzerland, Spain and Portugal units slated to follow soon. According to Orange, the move heralds an effort to improve the mobile user experience by enabling single-click access to the most popular functions of each site; subscribers will be able to send and receive messages, upload photos and check status updates without browsing individual URLs or logging into separate sites. Orange added there are plans to release the social networking service as an embedded application accessible via the home screen of all Orange Signature phones.

For more on Orange's social networking effort:
- read this Mobile Entertainment article [1]

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