Apple has acquired a 3.6 percent stake in mobile graphics chip designer Imagination Technologies Group, a move expected to improve graphics and video processing on upcoming iterations of the iPhone and iPod touch. Apple will spend about $5 million for 8 million shares of Imagination Technologies--the firm's PowerVR chip designs span across a variety of applications, but are most prominent in mobile devices. An Apple/Imagination licensing partnership has been rumored for some time: All the way back in April, AppleInsider reported that "The next generation of iPhone appears set to claim exclusive access to advanced graphics core and video decoding technology, thanks to a secret licensing deal between Apple, mobile graphics leader Imagination Technologies, and Samsung, the iPhone's ARM ‘system on a chip' manufacturer."
For more on Apple's investment in Imagination Technologies:
- read this AppleInsider article [1]
Related articles:
Jobs: Adobe Flash not good enough for iPhone [2]
Study: iPhone [3] 3G will revolutionize mobile video
Links:
[1] http://www.appleinsider.com/articles/08/12/18/apple_finally_outed_as_mysterious_powervr_licensee.html
[2] http://www.fiercemobilecontent.com/story/jobs-adobe-flash-not-good-enough-for-iphone/2008-03-05
[3] http://www.fiercemobilecontent.com/story/study-3g-iphone-will-revolutionize-mobile-video/2008-06-06