Discount department store giant Wal-Mart announced the launch of Straight Talk, two new prepaid mobile plans including messaging and mobile web services. The no-contract services, available exclusively via Wal-Mart stores and online, include a $30 "All You Need" option featuring 1,000 minutes, 1,000 texts and 30MB of mobile web access per month--unlimited monthly minutes, text and web access cost $45. Wal-Mart notes that the average U.S. adult spends $78 for 1,000 wireless minutes a month--by switching to the $30 Straight Talk plan, the same consumer could save more than $500 per year.
Wal-Mart developed the Straight Talk service in tandem with prepaid mobile provider TracFone Wireless. In addition to wireless voice and data services, the retailer also will sell a range of Straight Talk handsets including the entry-level LG 220 flip phone at $39.98, to the LG Slider 290 at $79.98 and the Samsung 451 Qwerty keyboard phone at $99.88.
For more on Straight Talk:
- read this release [1]
Related article:
Walmart [1] launches mobile content portal
Links:
[1] http://www.fiercewireless.com/press-releases/walmart-launch-straight-talk-exclusively-nationwide