European operator Orange announced a multi-year strategic agreement with Google to offer subscribers one-click homescreen access to the web services giant's Google Mobile App, which offers enhanced search features as well as related products and services. According to Orange, Google services will roll out across its European footprint in a phased approach, emphasizing Orange Signature handsets to guarantee a superior user experience--in the U.K. and France, Google search results will also include relevant content from Orange's own portal, while Android-based handsets in the Signature line will additionally feature specially designed services like the Orange Email Wizard, which lets subscribers set up and use their chosen mobile email services (including Google Mail) in one centralized place.
Orange adds that Google Mobile App will eventually be made available across a range of devices operating on the Symbian S60, BlackBerry and Windows Mobile platforms, complete with links to services like Google News, Google Maps and Google Mail.
For more on the Orange/Google pact:
- read this release [1]
Related articles:
Google [2] Custom Search goes mobile
Google [3] Maps for mobile 3.2 expands to BlackBerry
Google [4] debuts Search with My Location for iPhone 3.0
Google [5] Product Search expands to all web-enabled phones
Links:
[1] http://www.fiercewireless.com/press-releases/orange-signs-strategic-pan-european-mobile-partnership-google-0
[2] http://www.fiercemobilecontent.com/story/google-custom-search-goes-mobile/2009-10-23
[3] http://www.fiercemobilecontent.com/story/google-maps-mobile-3-2-expands-blackberry/2009-10-22
[4] http://www.fiercemobilecontent.com/story/google-debuts-search-my-location-iphone-3-0/2009-07-16
[5] http://www.fiercemobilecontent.com/story/google-product-search-expands-all-web-enabled-phones/2009-07-10