Action sports lifestyle network Fuel TV announced Verizon Wireless will serve as the title sponsor for its primetime interview and variety series The Daily Habit. Per terms of the agreement, Verizon will receive branding in all show graphics along with online banners--in addition, a unique brand page on the Fuel TV website will feature Verizon Wireless-related content and cross-promote the VerizonInsider.com website, which hosts much of the operator's music, action sports and events programming. The Daily Habit also will welcome Verizon-sponsored athletes including surfer Donavon Frankenreiter and freestyle motocross rider Kyle Loza.
For more on the Verizon Wireless/Fuel TV partnership:
- read this release [1]
Links:
[1] http://www.fiercewireless.com/press-releases/verizon-wireless-signs-title-sponsor-fuel-tvs-daily-habit