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AOL plans restructuring, focuses on ads, mobile
America Online is preparing for a massive corporate restructuring designed to eliminate their existing, complicated reporting system and to instead create more autonomous divisions, with more accountability for their results. Advertising growth was named as the key motivation behind the move, with mobile named as a particularly key strategy to drive ad revenue going forward.
For more on the AOL restructuring:
- check out the ClickZ article
More stories about AOL
Comments
Posted by Anonymous | September 22, 2006 - 2:53pm
AOL's in a death spiral. The world just doesn't need them any more.


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