Artificial Life acquires SMS Galaxy

Mobile technology and applications provider Artificial Life announced its acquisition of the SMS Galaxy platform from interactive TV systems developer Script Avenue. Terms of the cash and equity transaction were not disclosed. The SMS Galaxy mobile interface enables users to interact with live television broadcasts by controlling the movements and behaviors of 3D avatars via text messages transmitted to desginated numbers. "We decided to buy SMS Galaxy because of its proven success and our ability to further enhance it with more interactive and intelligent functions," said Artificial Life CEO Eberhard Schoneburg in a prepared statement. "The system fits perfectly into our strategy to become the number one player for mobile interactive TV formats and TV show-based mobile entertainment and games." -Jason

For more on the deal:
- read this release

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- Artificial Life expands into India via Bharti Airtel