CinemaElectric signs distribution deal with mywaves

Mobile video programming providers CinemaElectric and mywaves announced an agreement to expand ad-supported distribution of CE's mobile video channels. The deal includes CinemaElectric's short-form video content across a variety of genres, including Hollywood news and information, men's lifestyle content and comedy. "This agreement significantly broadens our reach and capabilities in the mobile advertising space," said CinemaElectric EVP of marketing and business development Ken Willner in a prepared statement.

For more on the CinemaElectric/mywaves deal:
- read this release

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