Distimo: Windows Phone app download volumes 39x smaller than iOS
A year after Microsoft (NASDAQ:MSFT) opened its Windows Phone Marketplace application storefront, download volumes in the U.S. remain 39 times smaller than relative numbers in Apple's (NASDAQ:AAPL) App Store, according to new data published by app marketplace analytics firm Distimo.
Click here to view the charts from the report.
Consumers in the United States download 110,000 free applications and 20,000 paid applications from Windows Phone Marketplace each day, Distimo states. Games lead all Marketplace categories, accounting for 33 percent of the top 100 free apps and 54 percent of the most popular premium apps. U.S. consumer demand for Windows Phone apps leads all other international markets, followed in descending order by Germany, the United Kingdom, France and Italy.
With approximately 40,000 total applications, Windows Phone Marketplace is now the fifth largest OS-specific app store, behind Apple, Google's (NASDAQ:GOOG) Android Marketplace, the Nokia (NYSE:NOK) Store and Research In Motion's (NASDAQ:RIMM) BlackBerry App World, Distimo adds. Windows Phone Marketplace adds 700 new developer and publisher partners each month, with close to 1300 new paid apps and 1650 free apps entering the store each month.
- read this Distimo Blog entry
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