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FLO TV adds interactive features, time-shifted viewing

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Qualcomm's FLO TV mobile broadcast subsidiary announced it will bolster its mobile TV services via new applications that enhance video with Web content and social media tools. According to FLO TV, it will integrate relevant, on-demand content and interactive features into its current live linear video programming lineup, enabling subscribers to click for more information on a show--users may also click to purchase an advertised product.

In addition, FLO TV will introduce new pricing options, allowing users to purchase pay-per-day passes without committing to a recurring monthly subscription. The event passes also enable existing subscribers to add premium content like special events and limited-engagement content. FLO TV also plans to premiere time-shifted content, enabling subscribers to store programs for subsequent on-demand viewing, even outside of network coverage.

For more on the FLO TV enhancements:
- read this release

Related articles:
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tunes in to CNN Mobile
FLO TV
kicks off Super Bowl advertising campaign
AT&T trims FLO TV pricing to $10 a month
FLO TV
debuts dedicated handheld device


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