GREE expands to U.S. market with 'Zombie Jombie' for iOS
Japanese mobile gaming platform GREE is rolling out Zombie Jombie, the first title produced in the company's new San Francisco-area studio.
Zombie Jombie enables users to become raise and control the undead.
The free Zombie Jombie, available for Apple's (NASDAQ:AAPL) iOS, enables gamers to become "Jombies"--beings with the power to raise and control the undead--by battling opponents and completing quests. All players are given a deck of virtual zombie cards which they can customize and trade with friends to unlock special content. According to GREE, the variety of opportunities to upgrade and power-up zombie card decks guarantees each Zombie Jombie player enjoys an exclusive experience; the title also touts ongoing content updates adding new features and enhancements.
The new GREE studio plans to introduce a series of new free-to-play mobile titles in the months ahead. GREE also will launch a revamped social gaming platform in the second quarter, offering more opportunities for players to compete against friends and interact with the global mobile gaming community. GREE has promised developers the platform will offer a fully "borderless" system including single sign-on for users, a worldwide payment solution, multiple out-of-network cross-promotional channels and a social graph spanning both the iOS and Android operating systems.
GREE acquired mobile social gaming network OpenFeint in April 2011 for $104 million. Its network now spans more than 7,500 mobile games and roughly 190 million players worldwide.
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