Greystripe intros ad integration for iPhone apps

Ad-supported mobile games and applications distribution platform Greystripe announced it will open its in-game mobile advertising network to iPhone application developers, offering an SDK that integrates advertising and reporting APIs in an effort to monetize each gameplay session. The Greystripe iPhone SDK supports standardized, full-screen 320x320 advertisements spanning across pre-, interstitial and post-roll inventory. According to Greystripe, existing publisher partners including Amplified Games, Xgen Media, DS Effects, United Fun Traders, Relaxas and Norbsoft plan to launch iPhone games incorporating Greystripe's advertising technology.

For more on Greystripe's iPhone SDK:
- read this release

Related articles:
Vivendi, Greystripe team for free mobile games
Greystripe, Hands-On ink ad-supported game deal