HandsOn Mobile gambles on poker

Poker has become one of the most popular mobile game categories, thanks to its easy graphic demands, no-brainer user interface and, of course, the rising popularity of the "sport" on outlets like ESPN. Now, mobile content developer HandsOn Mobile has launched a contest in conjunction with the Professional Poker Tour on the Travel Channel. Through October 11th, viewers watching the program will be prompted to text a short-code to download the game "World Poker Tour Texas Hold 'Em" game, and subsequently enter for a chance to win a seat the WPT Boot Camp Tournament.

Read more about the deal:
- from the company's press release