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MobiTV, WMG partner on original artist programming

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Also making noise at CES: mobile television service provider MobiTV, which announced a partnership with Warner Music Group to develop exclusive WMG artist-branded video programming. Per terms of the deal, Warner acts like nu-metal band Linkin Park will direct original mobile video content for broadcast via their personally-branded MobiTV channels; in addition to new content produced by and featuring current acts, MobiTV will also air music videos from across the vast WMG catalog.

"We want to stimulate the music industry with the best videos, TV shows and artist programming, while ensuring all parties get paid in the process,"MobiTV's executive producer of music television Nancy Levin said in a prepared statement. "We look forward to a long, successful partnership with WMG."

For more on the MobiTV/WMG pact:
- read this release

Related articles:
- MobiTV gets interactive
- WMG, Motorola duet on content deal


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