Motorola, Cisco invest in Amobee
Mobile advertising solutions provider Amobee Media Systems announced strategic investments from handset maker Motorola and vendor giant Cisco Systems. Amobee did not specify the dollar amount of the funding round, which also included existing investors Telefonica, Vodafone, Accel Partners, Globespan and Sequoia Capital. The investment follows on the heels of a global alliance with Telefonica as well as partnerships with Vodafone in multiple markets including Italy, Spain, and the Czech Republic. Amobee (which has enabled mobile ad campaigns for brands including Acura, Coca-Cola, Canon, Fox Searchlight and Mercedes) also announced the appointment of Gary Schofield as president and COO. Schofield previously served as president of networks with mobile entertainment publisher Digital Chocolate.
For more on the Amobee investment:
-read this release
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