Nokia maps out multimedia deal with Orange

Orange and Nokia announced a three-year strategic international partnership that will include a suite of integrated multimedia services as well as the addition of 10 new Nokia handsets to the Orange Signature range. The initiative, which will launch across nine international markets in the second half of 2008, will offer Orange subscribers direct access to the Orange Music Store, both Orange and NGage games, and Nokia Maps--all services will be integrated into the Orange user interface, enabling single-click access to information and entertainment content. Per terms of the agreement, Orange and Nokia will team on marketing and collaborate to develop new mobile multimedia applications, with a particular emphasis on location-based services; the firms said they plan to create 10 million active Mobile Maps users on Nokia devices within the operator's footprint by 2010.

For more on the Nokia/Orange deal:
- read this release

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