Pitch offers free mobile content "for life"
Pitch Entertainment is offering U.K. consumers free content "for life" if they opt-in to receive targeted advertising from big brands via text messaging, multimedia messaging or WAP push. What's more, Pitch says it will work with "best of breed" content providers and offer them the same revenue and royalties they receive from direct-to-consumer players like Jamster, Monstermob and La Netro Zed. Pitch plans to help the brands create the marketing material that will support the content. Pitch Entertainment owns the Pitch, SplashMobile and Kandytones services, which operate in the U.K., Germany, Spain, Sweden, Norway and Australia.
For more on Pitch's ambitious ad-supported plans:
- see this article from Mobile Entertainment
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