Qualcomm, Toyota test drive in-car mobile video

Qualcomm announced a collaboration with automaker Toyota Motor Corporation to deliver live televised programming to in-car video displays via the wireless solutions provider's MediaFLO mobile broadcast platform. The trial, conducted throughout San Diego County under real-world driving conditions, successfully delivered uninterrupted video transmissions to a Toyota vehicle display connected to a MediaFLO-optimized phone.  MediaFLO technologies enable streaming video and audio, Clipcasting media, IP datacasting and interactive services--the open platform is standardized by the Telecommunications Industry Association and recommended by ITU-R for multimedia and data applications broadcasting.  

For more on the Qualcomm/Toyota trial:
- read this release

Related articles:
MediaFLO USA whips up Food Network mobile channel
MediaFLO USA turns on Victoria's Secret TV
MediaFLO USA touts fall programming lineup