Quepasa bows Hispanic-themed portal

Niche audiences folks, that's where it's at, and the company behind the new Quepasa mobile portal has a firm grasp on that as it targets the burgeoning Hispanic market with a direct-to-consumer play. The company has compiled some 5,000 mobile ringtones (mostly polyphonic), wallpapers and other content on its newly launched site, which customers can download to their phone via WAP and have the charged billed to their monthly bill. Supported carriers at launch are Cingular and T-Mobile, with plans to add others in the future.  

See more details on the Quepasa service:
- in the company release
- or via the site itself

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