Sears launches mobile commerce effort

Department store chain Sears announced the launch of Sears2go, a mobile commerce site enabling shoppers to find and buy select Sears.com merchandise from their handsets. Powered by mobile web platform provider Usablenet, Sears2go promises customers mobile access to product categories like apparel, electronics and computers, fitness and sports, jewelry, tools, toys and games; after they've made their purchase, Sears will send a text message alert when the merchandise is ready for in-store pickup. Sears2go will also offer many of the features found on the Sears.com website, including product reviews, store locator, special offers and order status.

For more on Sears2go:
- read this release

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