SPOTLIGHT: Mobile Podcasting

Podcasting sat atop the hype mountain last year, as new media enthusiasts proclaimed that the format meant the end of radio as we know it. Well, radio is still here, and the podcasting buzz has died down considerably since, but there is still plenty of interest in the category--particularly among wireless content types who are convinced that the mobile phone is the killer device for subscription-push audio content. They may have a point, but issues of file size, pricing and delivery models must be overcome first. Blog