AT&T turns up Napster Mobile

AT&T announced the imminent launch of Napster Mobile, an expansion of its partnership with digital music service provider Napster that promises subscribers over-the-air access to more than 5 million songs. Debuting in mid-November, Napster Mobile sends each premium download to the subscriber's handset while also transmitting a copy to their PC, with an email notice providing a link to download the song. Pricing for Napster Mobile: A Five-Track Pack option for $7.49 per month, or $1.99 per track a la carte for $1.99. One huge caveat: The service is not available via Apple's iPhone.

AT&T will launch Napster Mobile by featuring content from Matchbox Twenty, a band that is set to launch a new album, Exile on Mainstream, and which enjoyed its greatest popularity back in the days when handsets were still the size of canned hams. The Matchbox Twenty promotion will include exclusive content from live concert performances on MobiTV, corresponding live tracks via Napster Mobile, and ringtones.

In addition to Napster Mobile, AT&T announced MobiVJ, a new streaming music video service for $6.99 per month, along with VIP Access, a mobile fan club and discovery service featuring artist biographies and discographies, polls and news alerts for $2.99 a month.

For more on Napster Mobile:
- read this release

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