Timberland settles text spam lawsuit
Footwear and clothing manufacturer Timberland has agreed to reimburse consumers for unauthorized text messages advertising its products. Timberland and e-commerce provider GSI will pay $7 million to settle a class-action lawsuit alleging the firms with violating the U.S. Telephone Consumer Protection Act--according to KamberEdelson LLC, one of the law firms that helped bring the suit, the settlement is earmarked for a cash fund to reimburse mobile subscribers who received the text ads.
A website has been established to offer consumers more information on the settlement as well as details on applying for a reimbursement. Both Timberland and GSI deny any wrongdoing, blaming the unsolicited texts on a third-party firm that failed to secure consumer consent for the messaging campaign.
For more on the Timberland settlement:
- read this InfoWorld article
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