AT&T's MedioFLO launch delayed again?

After announcing late last year its intentions to launch its long-planned live mobile TV service "as early as possible" in 2008, AT&T has apparently delayed the MediaFLO-based service's debut yet again. AT&T's rumored Feb. 5 launch date has come and gone, and now Mobiunity reports the operator's latest pricing data, which extends through April 7, makes no mention of the LG Vu or the Samsung Access, the two handsets commonly associated with the MedioFLO service. Of course, with Mobile World Congress just days away, it's entirely possible AT&T is simply waiting to make a splash by officially unveiling the service in Barcelona. We shall see.

According to AT&T, the MediaFLO service will launch with eight live, linear channels: CBS Mobile, Fox Mobile, NBC2Go, NBC News2Go, ESPN Mobile TV, MTV, Comedy Central and Nickelodeon. Neither pricing information nor an official brand for the service has yet been announced. The mobile TV solution was first supposed to go live in the fourth quarter of 2007: "The testing of the software and hardware is going very, very well, but we decided to take just a little extra time to make sure the user experience is absolutely optimal," said AT&T executive director of media relations Mark Siegel at that time.

For more speculation:
- read this Mobiunity article

Related articles:
AT&T plans mobile advertising push
AT&T sets Smart Limits
AT&T, eMusic team for mobile download service