USA Today headlines new iPhone app

National daily newspaper USA Today announced the launch of a new iPhone mobile application available via Apple's App Store. According to USA Today (which has the widest circulation of any newspaper in the U.S., averaging over 2.3 million copies each weekday), the free iPhone app leverages the look and feel of the print edition, promising mobile access to News, Money, Sports, Life, Tech and Travel headlines, interactive polls, GPS-enabled weather updates and photos. Users may share content email, text message or Twitter. The USA Today app, designed and developed in cooperation with Mercury Intermedia, also boasts support for rich media mobile advertising formats including click-to-call, click-to-maps using the user's GPS location and video.

For more on the USA Today app:
- read this release

Related article:
USA Today delivers news via text