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Forrester Research

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Latest Headlines

Report: iPhones, Windows tablets to dominate enterprise device purchases

Apple's iPhone remains the top choice for enterprise customers as they think about their next smartphone purchase, but Microsoft should take heart as more business users are thinking about purchasing a Windows tablet over an iPad for their next tablet purchase, according to a new research report.

NPD: Smartphone shipments to cross 1B in 2016

Annual smartphone shipments around the globe are expected to nearly double by 2016 to reach more than 1 billion, according to a new report from NPD DisplaySearch, a unit of research firm NPD Group.

Forrester: How do the top U.S. banks rank in their mobile services?

Wannemacher Mobile is the new black: In 2011, the number of smartphone subscriptions in the U.S. grew by about 50 percent. Today, U.S. smartphone penetration is approximately 40

Study: Tablets generate triple the data traffic of smartphones

Mobile operators may want to carefully monitor the number of tablet users they have using their wireless network. According to a new study from video optimization firm Bytemobile, tablet users drive

Are geolocation apps a novelty or the next big trend?

Despite the headlines that companies like Gowalla and foursquare grab, Forrester Research recently reported that only 5 percent of online U.S. adults used located-based apps, excluding navigation

PayPal: UK m-payments to reach £2.5B by 2016

The UK mobile payments market will grow at over 40 per cent each year, according to new research commissioned by PayPal, reaching £2.5 billion by 2016. The study, compiled by Forrester

Analyst: Amazon could sell 3-5M tablets in Q4

Amazon.com could sell between 3 million and 5 million units of its reportedly forthcoming tablet and could pose the most serious challenge to Apple's ( NASDAQ:AAPL ) dominant iPad, according to a new

Analyst: Amazon might be the best competitor for the iPad

New tablets from Motorola ( NYSE:MMI ), Toshiba, Research in Motion ( NASDAQ:RIMM ), Hewlett-Packard and others may be solid products, but flawed product strategies will prevent them from being viable

Study: Americans spend as much time on Internet as watching TV

It could be that it just takes longer to surf the Web than it does to surf channels, but new Forrester Research suggests that people are now spending as much time on the Internet as they are watching

European m-commerce adoption remains low, claims study

Europeans remain uninterested in mobile commerce with only 2 per cent of the 14,000 surveyed having purchased products using their mobile phone, and only 5 per cent were actually interested in using