Instagram

According to new findings provided exclusively to  FierceMobileContent  by Mobidia, Facebook and Facebook's Instagram service were the most-viewed mobile social apps last month.

Facebook is no longer content simply being on your smartphone: It wants to control your mobile user experience lock, stock and barrel. Earlier this month, the company rolled out Facebook Home, an alternative Android launcher promising users more immediate and efficient access to Facebook services, deeply integrating the social networking platform into the mobile user experience.

Google released an updated version of its Google+ social networking application for Apple's iPhone, adding photo-filtering features to rival Facebook's popular Instagram.

Facebook is reportedly teaming with manufacturer HTC on a new social networking-themed smartphone that pre-installs a number of popular Facebook applications.

Facebook is blocking Presselite's photo-sharing application Vintage Camera from accessing its social media platform, a move Presselite hints is tied to Facebook's 2012 acquisition of rival photo app Instagram.

Instagram has surpassed the 100 million monthly active user mark, an increase of 10 million new iOS and Android users in the last month alone. The photo-sharing platform announced the milestone Tuesday, uploading an image of its staff snapped at parent firm Facebook's headquarters and thanking users for their support.