Juniper Research said that the number of discount coupons redeemed through mobile and tablet devices is expected to reach 10 billion this year as stores look to use coupons to encourage retail footfall and to enhance consumer engagement and retention.
Mobile banking forms an essential component of the overall mobile commerce industry, wherein the two are closely interrelated. Empowering users to make account transactions whilst on the move, mobile banking enables supplementary mobile commerce actions to be undertaken as a function of a mobile wallet.
More than 1 billion mobile phone users will have used their phones for mobile banking by the end of 2017, compared to just over 590 million this year, according to a new report from Juniper Research.
There will be more than 1 billion users of over-the-top (OTT) mobile VoIP services by 2017, reflecting a dramatic shift in how voice traffic is carried over the next five years, according to a new report from Juniper Research.
Apple's decision not to include support for Near Field Communications technology in the iPhone 5 will hinder NFC adoption and the value of NFC-related transactions, according to a new report from Juniper Research. Juniper now claims that global NFC retail transaction values will reach $110 billion in 2017, significantly below the $180 billion Juniper had forecasted in July.
Juniper Research is scaling back its expectations for the global Near Field Communications retail transactions market by $70 billion, contending that Apple's decision to omit an NFC chipset from its new iPhone 5 has undermined retailer and brand confidence in the mobile payment technology.
Sprint Nextel is one of a trio of operators joining UK-based startup Voiamo's Globalgig roaming service, which launches today and promises to sharply reduce mobile data charges for international travelers.
The number of machine-to-machine connections worldwide is expected to more than triple by 2016 compared to the figure in 2011, according to a new report from IMS Research, as carriers look to M2M for growth opportunities.
Taylor Swift may be using augmented reality as a key feature in her mobile app, but based on a recent research report, she's far from alone.
Couponing is hardly the newest kid on the mobile block--in the U.K. and several other European markets, Orange Wednesdays have been enabling my wife and millions of other cinemagoers to receive two tickets for the price of one for around nine years--but it is fair to say that the mobile market has progressed since that time.