mobile apps

Viggle, a loyalty program for television that gives people real rewards for checking into the television shows they're watching, has found its place in the video market by providing a second screen app for users who like to view their video on various connected devices.

App discovery is a known problem for all developers. Users typically rely on the top-selling app lists in their app store of choice as a guide for what to purchase. That, in turn, fuels sales of the same, already popular apps, making it that much harder for new apps (and developers) to break into these top app lists. And while there are curated app lists and some app search engines, the majority of new buys aren't coming from there.  So where do these new apps that break onto these top lists come from?

FierceDeveloper tracked down five enterprising women who are making a difference in mobile app development--from working on enterprises apps as a member of a Chicago-based development team to heading up a firm devoted to augmented reality, these women are tackling the mobile development world first-hand and hoping that their efforts will help prompt others to follow their lead.

His presentation at the RSA conference in Europe last week was called "Opening the Kimono," and according to Michael Sutton, that's the best way to describe how vulnerable consumers are beginning to feel after downloading certain kinds of mobile apps

There's no question that the mobile application ecosystem is dramatically changing the way consumers conduct everyday tasks, interact with each other and use their mobile devices. The  Fierce  editorial team spends a lot of time looking at mobile apps and the impact they have on the wireless business. Below are some of the special reports that we've written lately that focus on the mobile application market.

Consumers may be downloading apps in mass quantities, but that doesn't mean they aren't most concerned about quality, according to a recent report from Strategy Analytics.