Mobile barcode adoption has not taken off as rapidly in the United States as some analysts had predicted two or three years ago, but that hasn't discouraged mobile marketers and multi-national corporations from implementing QR codes and other 2D barcodes into their mobile strategies.
NeoMedia granted Microsoft ( NASDAQ:MSFT ) global non-exclusive rights to its patent portfolio, which includes more than 74 patents pertaining to mobile barcodes management.
Mobile barcode scanning solutions provider NeoMedia Technologies named Laura Marriott as acting CEO--Iain McCready, appointed CEO in May 2008, is stepping down to pursue other interests. Marriott
Mobile barcode scanning solutions provider NeoMedia Technologies announced Sony Ericsson will begin shipping phones preloaded with the firm's NeoReader application. NeoReader--a universal barcode
Mobile marketing solutions providers NeoMedia Technologies and Scanbuy announced a settlement of all pending litigation between the two firms, granting each other non-exclusive patent licenses
UK consumers shopping at a selected number of Marks & Spenser's (M&S) stores will be able to use their camera phones to scan QR codes on a small range of items. The code will then direct the
Trinity Mirror appoints Rick Gleave group head of interactive. Telescope names Jason George chairman. NeoMedia appoints Frank Pazera CFO.
> ClearSky Mobile Media announces addition of Universal Music Group content.
> pdway lands $3M in VC financing. Article > NeoMedia inks licensing agreement with Javien Digital
Mobile technologies and marketing developer NeoMedia continued overhauling its mobile division strategy, announcing the departure of COO and NeoMedia Mobile head Charles Copus. The announcement