Microsoft co-founder and chairman Bill Gates admitted the company failed to execute on its early mobile strategy, calling its initial efforts to dominate the smartphone market "clearly a mistake."
Microsoft CEO Steve Ballmer said that sales of devices running the software giant's Windows Phone platform are four times what they were in 2011, indicating strong momentum. However, Ballmer's vague comments, made during his presentation at the company's annual investor meeting, gave little hint as to how many Windows Phones are actually being sold.
Microsoft CEO Steve Ballmer said that the software giant's Windows Phone 8 platform is the happy medium between the uncontrolled ecosystem on Google's Android and the tightly controlled ecosystem of Apple's iPhone. Ballmer's comments come as Microsoft ramps up advertising for its Windows Phone and Windows 8 platforms.
Microsoft CEO Steve Ballmer said the company's Windows Phone 8 platform will rapidly capture more market share as it builds on its relatively small user base.
Microsoft is working with Asian component suppliers on its own smartphone design but has not decided if it will go into mass production, according to a report in the Wall Street Journal .
Microsoft formally unveiled its new Windows Phone 8 software, demonstrating several new features, and also emphasized the carrier support the platform is receiving from AT&T Mobility, T-Mobile USA and, perhaps most importantly, Verizon Wireless.
On the eve of the launch of Microsoft's first branded tablet, the Surface, CEO Steve Ballmer said that the software giant will produce more branded hardware, but did not specifically say if the company will release its own smartphone.
Microsoft CEO Steve Ballmer admitted that the company still has a "big challenge" ahead of it in smartphones, two years after it launched its Windows Phone platform.
Microsoft's CEO left open the possibility that the company could build its own smartphone, though he made it clear Microsoft's current focus is on its Surface Windows 8 tablets.
LG Electronics is focusing more on smartphones running Google's ( NASDAQ:GOOG ) Android platform, and Microsoft's ( NASDAQ:MSFT ) Windows Phone is taking a back seat at the company, an LG spokesman